Only available for U.S. numbers at this time Branded Call allows you to display your business name instead of just a phone number when making calls to your customers. This feature increases trust and call answer rates by helping recipients instantly identify your business.Documentation Index
Fetch the complete documentation index at: https://docs.retellai.com/llms.txt
Use this file to discover all available pages before exploring further.
Important: Without a verified phone number, your calls may be marked as “Spam Likely”. We strongly recommend enabling verified caller ID to ensure your business name displays correctly and to maximize the benefits of branded call.
Setup Process
Step 1: Create a Business Profile
Follow the guide in Business Profile to create and verify your business profile.Step 2: Apply for Branded Call
- Navigate to the Branded Call section
- Select your verified business profile
- Enter your desired business name display

Business Name Requirements
Different carriers have varying character limits for business names:- T-Mobile: Up to 32 characters
- AT&T: Up to 32 characters
- Verizon: Up to 15 characters